AI Character Generator

Generate custom AI characters from text prompts. Fully online.

turning prompts into a range of characters

Create a lifelike AI character from scratch

Design realistic, fantasy, or stylized characters with AI. Or, customize a stock avatar.

Turn prompts into reusable characters

Describe a person, fictional character, or creature, and Kapwing’s AI Character Generator creates a polished 3D character you can customize, save, and reuse.


Upload sketches or reference images to guide the look, then refine details like clothing, hairstyle, expression, and setting.


Once generated, save your character for reuse across image and videos projects — no rewriting prompts or inconsistent outputs.


Same character. Same voice. Every time.

Generate AI Characters
character examples

Start creating with ready-to-use stock characters

Browse a library of over 50+ pre-made AI characters, from professional and everyday personas to iconic figures like Santa Claus and Bigfoot.


The free library is built for social media clips, video ads, tutorials, UGC content, and more.


Customize your favorite characters, save them to your workspace, and drop them into any image or video project using the @ tag.

View Character Library
stock characters to choose from

Your custom AI character — in three steps

No download required. Start from your browser tab.

Create

an AI character image using Kapwing AI

Save

your character image using the @ icon

Generate

content with the same character by tagging them in any prompt

Every character you can imagine — created by AI

Free to start. Full commercial rights.

Video Poster
Video Poster
Video Poster
Video Poster
Video Poster
Video Poster
Video Poster
Video Poster
Video Poster
Video Poster

AI characters for every type of creator

In any video format — 16:9, 1:1, 9:16, and more

designing a painter character

Character Design

Game developers, writers, and product marketers use an AI character maker to rapidly explore different looks, styles, and personalities

panda bear mascot for a laundry detergent ad

Brand Campaigns

Marketing teams and advertisers create consistent AI characters for campaigns, ensuring every social post and video ad features the same recognizable identity

Kid-Friendly

Kid-Friendly

Create cute, kid-friendly cartoon, fantasy, or animated characters, then direct them in short adventures for dynamic storytelling

Informative & Educational

Informative & Educational

Educators, journalists, and product marketers deliver clear, repeatable content using realistic AI characters, reducing production time while explaining complex topics

UGC

UGC

UGC creators and social media managers create AI generated characters that mimic authentic content styles. Test ideas without relying on new creators or reshoots for every variation.

Holiday

Holiday

Customize our Santa Claus or Easter Bunny characters — or design your own — then create personalized messages and scenes to share with family or followers

talking head video explaining golden gate bridge

Talking Head

Instead of filming, marketers and thought leaders use an AI character generator to create consistent talking head videos that match their brand voice and visual identity

a-massive-fantasy-dragon-with-iridescent-obsidian-scales-and-XjBvEJrM.png

Fantasy & Anime

Creative teams and hobbyists experiment with an AI fantasy or anime character generator to produce stylized characters for games, comics, and digital art without needing illustration skills

Localized Content

Localized Content

Translation teams and international marketing teams customize AI characters for localized content, ensuring brand identity remains intact worldwide

Customize characters — then turn them into engaging content

Tag your AI characters into every project. Export as MP4 in up to 1080p.

Visualize your characters in studio-quality images and videos

Generate your characters in new settings, scenes, and styles with AI-powered image and video tools. Place them into existing visuals or create entirely new environments from a prompt. Generate in every aspect ratio you need, from 16:9 to 9:16.


Animate still images with the AI Image to Video Generator, or generate videos from scratch by describing a scene and tagging your characters directly into it.


From realistic photoshoots to fully animated worlds, you stay in control of the action, setting, and style. Explore character concepts, storyboard ideas before filming, or create polished content ready for TikTok, YouTube, and beyond.

Generate AI Characters
cinematic skyscrape scene with various characters

Keep characters consistent in every frame

Use recognizable characters in every image, scene, and project. Kapwing's built-in character consistency helps your AI characters maintain the same identity across scenes, outfits, hairstyles, poses, and environments.


Add a consistent AI voice powered by ElevenLabs, with matching pitch, tone, emphasis, and intonation across your lip-synced generations.

Generate AI Characters
consistent model photos in different settings

Realistic, customizable voices with auto-lip sync — in 40+ languages

Don't stop at visuals: give your AI characters a speaking role. Choose from our stock voices or clone your own voice, then create videos with lifelike speech synced to your character's lip movements. Tell your story with advanced ElevenLabs AI voice technology.


Create personalized messages from Santa Claus or Cupid. Explain concepts or tell stories with talking head videos featuring your unique characters.

Generate AI Characters
voice library in kapwing

Put yourself in any image or video

Create characters that look like you — or add yourself to the scene.


Upload a photo to transform yourself into a werewolf, mermaid, or pirate. See yourself as an anime, Pixar-style, or cartoon character. You can also realistically add yourself, friends, or pets into original scenes alongside your characters.


Kapwing’s advanced AI models preserve key features from your appearance, so you stay recognizable across every style, world, and story you create.

Generate AI Characters
adding a selfie into a character image
Step by Step

How to Create Characters with AI

  1. Step 1
    Design character

    Open a chat with Kapwing AI and describe the character you want to create. Refine the image with follow-up prompts, then download it.

  2. Step 2
    Save character

    Click the @ icon in the prompt box and select "Add character". Upload your character reference image, add a voice if needed, then save.

  3. Step 3
    Use character

    Tag your character's name in any AI prompt to generate images and videos featuring them. Speech will be delivered with automatic lip-sync.

Real teams creating on Kapwing

Already transforming video creation across industries

Hear directly from the teams who publish faster, collaborate better, and stay ahead.

It just works!
Kapwing is incredibly intuitive. Many of our marketers were able to get on the platform and use it right away with little to no instruction. No need for downloads or installations - it just works.
Headshot of Eunice Park
Eunice Park
Studio Production Manager at Formlabs
With Kapwing, we're always ready to create.
Kapwing is an essential tool that we use in MOXIE Nashville every day. As a social media agency owner, there's a variety of video needs that my clients have. From adding subtitles to resizing videos for various platforms, Kapwing makes it possible for us to create incredible content that consistently exceeds client expectations. With Kapwing, we're always ready to create - from anywhere!
Headshot of Vannesia Darby
Vannesia Darby
CEO at MOXIE Nashville
Spend less time learning... and more time crafting stories.
Kapwing helps you spend less time learning complex video editing platforms and more time crafting stories that will connect with your audience and customers. We've used the platform to help create engaging social media clips from our clients' podcasts and we can't wait to see how the platform simplifies this process going forward. If you've learned graphic design with Canva, you can learn video editing with Kapwing.
Headshot of Grant Taleck
Grant Taleck
Co-Founder at AuthentIQMarketing.com
It keeps getting better!
Kapwing is probably the most important tool for me and my team. It’s always there to meet our everyday needs in creating scroll-stopping and engaging videos for us and our clients. Kapwing is smart, fast, easy to use and full of features that are exactly what we need to make our workflow faster and more effective. We love it more each day and it keeps getting better.
Headshot of Panos Papagapiou
Panos Papagapiou
Managing Partner at EPATHLON
By the far the most user friendly software to use.
As a housewife at home looking to start a YouTube channel for fun with absolutely zero editing experience, it was so easy for me to teach myself via their YouTube channel. It takes the tediousness out of editing and encourages creativity. As long as Kapwing is around, I will be using their software.
Headshot of Kerry-lee Farla
Kerry-lee Farla
Youtuber
Kapwing is my secret weapon!
This is one of the most powerful, yet inexpensive and easy-to-use video editing software I've found. I blow my team away with how fast and efficiently I can edit and turnaround video projects.
Headshot of Gracie Peng
Gracie Peng
Director of Content
Kapwing is king.
When I use this software, I feel all sorts of creative juices flowing because of how jam-packed with features the software really is. A very well-made product that will keep you enticed for hours.
Headshot of Martin James
Martin James
Video Editor
Love this site.
As an English Foreign Language Teacher, this site helps me to quickly subtitle interesting videos that I can use in class. The students love the videos, and the subtitles really help them to learn new vocabulary as well as better understand and follow the video.
Headshot of Heidi Rae
Heidi Rae
Education
Excellent subtitling features
[It] works perfectly for me. Have been using Kapwing for a year or so, and their automatic subtitle tool gets better and better every week, it's rare that I have to correct a word. Keep up the good work!
Headshot of Natasha Ball
Natasha Ball
Consultant
Best online video service ever. And a miracle for deaf people.
[Subtitler] is able to autogenerate subtitles for video in almost any language. I'm deaf (or almost deaf, to be correct) and thanks to Kapwing I'm now able understand and react on videos from my friends :)
Headshot of Mitch Rawlings
Mitch Rawlings
Information Services Freelancer
This tool should be in every social media account managers' bookmark list.
I use this daily to help with video editing. Even if you're a pro video editor, there is no need to be spending hours trying to get the format correct. Kapwing does the hard work for you.
Headshot of Dina Segovia
Dina Segovia
Virtual Freelance Worker

Get creative with a professional editor

Generate AI characters, then customize the full video in Kapwing’s drag-and-drop editing timeline

Edit and polish in an online studio

The AI Character Generator is built into Kapwing’s online image and video editing studio, making it easy to move from generation to final delivery in a single workflow.


Add subtitles, overlays, transitions, filters, and music, adjust lighting and colors, trim clips, and resize content for different platforms without exporting between tools.

Edit Video
adding overlays and subtitles in studio

Save, organize, and reuse characters — as a team

Create your own AI character library and store reusable assets in one shared workspace. Teams can combine multiple AI characters into realistic scenes while also saving logos, fonts, subtitle presets, brand colors, and watermarks for on-brand content creation across projects.


Real-time editing and feedback make it easier for distributed teams to review concepts, refine scenes, and maintain a unified visual identity across campaigns.

Edit Video
collaborative video editing
Thoughtfully Unique

What's different about Kapwing?

Six reasons creators stay in flow: faster edits, smarter tools, and collaboration that actually keeps projects moving.
Easy
Start creating immediately with thousands of templates and copyright free videos, images, music, and GIFs. Repurpose content from the internet by pasting a link.
Easy
Free
Kapwing is completely free to start. Just upload a video and start editing. Supercharge your editing workflow with our powerful online tools.
Free
Collaborative
Quickly review and share feedback with your team using real-time comments in shared workspaces. Save assets to your Brand Kit for easy access.
Collaborative
Online
Kapwing is cloud based, which means your videos are wherever you are. Use it on any device and access your content anywhere in the world.
Online
No spam or ads
We don't serve ads: we're committed to building a quality, trustworthy website. And we will never spam you nor sell your information to anyone.
No spam or ads
AI-Powered
Kapwing uses the latest advanced AI models to power generative AI and one-click editing tools.
AI-Powered
Just the FAQs

Frequently Asked Questions

We have answers to the most common questions that our users ask.

Is the AI Character Generator free?

Yes, anyone can try Kapwing’s AI Character Generator for free without watermarks, including generating a unique character image or using characters from the stock library. To save a custom character and reuse it consistently across projects, you’ll need a Pro account.

How to create a character with Kapwing AI

To create an AI generated character, start by opening a new chat with Kapwing AI. Enter a prompt describing your character, including details about age, facial features, body type, clothing, and setting. Click the generate arrow to create the image, then download it.

Click @ in the prompt box and select "Add character" from the dropdown. Select "Create new character". Give your character a name and description, and choose a voice from our stock library or upload reference files to create a voice clone. Finally, attach the reference image(s) of your character and save. After saving, you can use your character in any video or image project by tagging them in your prompt.

You can also upload a character image from your device instead of generating through Kapwing AI.

Can I create AI characters from photos?

Yes, you can use Kapwing as an AI character generator from photo or text. If you have a specific vision, upload a photo or sketch and include a description of your AI character. You can also just enter text to create a full cartoon, fantasy, DND, anime, or realistic character.

Transform an existing image into a stylized or fictional version of yourself, a friend, or even a pet. Upload a selfie or portrait and turn it into a fantasy warrior, anime protagonist, cartoon character, pirate, mermaid, or cinematic avatar while preserving recognizable facial features.

Kapwing also supports both realistic and stylized transformations. The platform uses uploaded reference images to maintain visual continuity across scenes and styles, which is especially useful if you want to insert yourself into videos or create a recurring digital persona for content creation. This approach is popular among influencers, streamers, marketers, and creators building AI-generated characters for storytelling or branded content.

Can I add voices to my characters?

Yes, you can combine visual generation with AI voice generator characters to create fully interactive or speaking personas. Kapwing's AI character voice generator, powered by advanced ElevenLabs AI voice tech, allows you to assign a voice to your character, create dialogue, narrate stories, or build talking head videos without recording live footage.

Kapwing includes built-in voice features that let you select stock voices or clone your own voice for more personalized results. This is especially useful for educators, marketers, YouTubers, and social media creators who want to scale content production while keeping a recognizable on-screen identity. Once paired with video generation tools, AI characters can deliver presentations, tutorials, product explainers, or entertaining short-form content.

Will the characters be consistent across multiple generations?

Absolutely, you can save your AI generated characters to your Brand Kit, then tag to generate additional images and videos featuring them. Kapwing's Consistent Characters will ensure that your character's appearance remains exactly the same in every new image and video, no additional prompting or reference images needed.

How can I use my AI characters?

AI character generators like Kapwing are used across industries for storytelling, branding, education, advertising, gaming, and social media. Game developers create concept art, marketers build recurring brand mascots, educators create engaging explainers, and creators produce consistent UGC-style videos without filming new footage every time.

Because AI characters can be reused across images and videos, they’re also valuable for scalable content production. Businesses use them for localized campaigns, creators use them for virtual influencers, and hobbyists use them for D&D campaigns, comics, and personal creative projects. Kapwing’s workflow combines character creation, editing, subtitling, dubbing, and video production in one platform, making it easier to move from concept to publish-ready content.

Are the AI characters okay to use commercially?

Yes, you have full rights to any characters you create with Kapwing, so you are free to use them for professional and personal projects.

How should I write my prompt for the best results?

A strong AI character description generator prompt usually includes details about appearance, personality, clothing, pose, setting, and visual style. The more specific your prompt is, the more control you have over the final output. Helpful details include age range, hairstyle, lighting, facial features, camera angle, mood, accessories, art style, and environment.

For example, instead of writing “fantasy warrior,” you could write: “A battle-worn fantasy knight with silver armor, glowing blue eyes, braided hair, cinematic lighting, standing in a snowy mountain village.” You can also upload reference images to guide the AI character image generator.

Which AI models does Kapwing use?

Kapwing's AI Character Generator uses the latest advanced AI models. To generate your character reference images, choose between Seedream, Google Nano Banana, and GPT Image, or let Kapwing AI automatically pick the best model for you. For high quality, realistic video generations with your characters, Kapwing uses Kling Omni.

What file formats and aspect ratios can I export?

You can export videos as MP4 files and images as JPEG or PNG.

Kapwing supports popular formats like 9:16, 16:9, 1:1, and more for TikTok, YouTube, Instagram, ads, and presentations.

Resources

Discover Resources

Tips, templates, and deep dives to help you create faster and share with confidence.

View all
Online video editor
Edit videos with our fast, powerful Video Editor. Trim videos or clip sections using one-click tools or by editing transcript text. Crop, flip, or resize to fit any platform.
Generative AI
Text to Video and Image to Video are here. Upload an image or enter a simple text prompt to create studio-quality videos.
Enhance audio quality
Clean audio in seconds, remove background noise from videos, add music and effects, and split or merge audio with our built-in Audio Editor.
Auto-subtitles
Add word-by-word captions to any video with Kapwing's Subtitle Generator. Change colors, fonts, and add animations or transitions.
Translation & dubbing
Reach a global audience and Translate Videos in 100+ languages. Accurate translation for video subtitles and voice overs.
Instant transcripts
Transcribe Videos with a single click. Repurpose audio or video content into articles and text posts, or convert to subtitles.
Are you ready?
Create something amazing in seconds

Get started with your first video in just a few clicks. Join over 35 million creators who trust Kapwing to create more content in less time.