Free Overlay Templates
Create polished, professional content by layering text, images, videos, music, and graphics with customizable overlay templates. Whether you're adding titles and captions, placing logos or watermarks, combining multiple videos, or overlaying images for collages, picture-in-picture effects, and creative edits, these templates make it easy to customize your design in minutes.
Browse overlay templates for social media videos, presentations, marketing content, tutorials, and more, then personalize every element online in the Kapwing Studio.
Browse customizable overlay templates
Overlay templates make it easy to combine multiple creative elements into a single design without starting from scratch. Add text overlays for titles, captions, quotes, and subtitles, layer images such as logos, stickers, or watermarks, or combine multiple videos with picture-in-picture layouts, split screens, and reaction videos. Whether you're creating YouTube videos, TikToks, Instagram Reels, presentations, product demos, or marketing content, these customizable templates help you build polished visuals in just a few clicks. For more advanced editing, use Kapwing's Overlay Video tool to layer videos, images, text, and audio on a timeline.
If you're working with photos instead of video, image overlay templates let you create collages, add branded graphics, combine transparent PNGs, or place text over images for social posts, flyers, thumbnails, and presentations. Adjust the size, position, opacity, and layering of every element to create clean, professional designs without downloading editing software. You can also start from scratch with Kapwing's Overlay Image tool, which makes it easy to overlay images, graphics, and text directly in your browser.
Browse templates for logo overlays, text effects, lower thirds, photo collages, promotional graphics, video intros, watermarks, memes, and more. Every template is fully customizable, so you can replace media, update fonts and colors, upload your own assets, and export high-quality content in minutes. Whether you're a creator, marketer, educator, or small business owner, Kapwing's online overlay templates provide a fast, flexible way to create content that stands out.
Frequently Asked Questions
We have answers to the most common questions that our users ask.
What are overlay templates?
Overlay templates are pre-designed layouts that already include layered elements like text, graphics, frames, or placeholders for images and videos. Instead of building an overlay from scratch, you can customize a template with your own content, making it faster to create polished social posts, videos, presentations, and marketing assets.
What types of overlay templates are available?
Overlay templates come in many styles and formats, including text overlays, logo overlays, lower thirds, picture-in-picture layouts, split screens, watermarks, photo collages, promotional banners, and decorative graphic overlays. They're commonly used for YouTube videos, Instagram Reels, TikToks, presentations, livestreams, and business content.
How do I use the overlay templates?
Click any overlay template to open it in the Kapwing Studio. To customize it, select an image or video placeholder in the template and click "Replace" to swap it with your own photo or video. You can also upload your own media, then right-click it and select "Send to back" to place it behind the overlay graphics, text, or frame. Once you've finished editing, export your project and download the final image or video.
When should I use an overlay template instead of creating an overlay from scratch?
Overlay templates are ideal when you want a professional-looking design without spending time arranging every element yourself. They're especially useful for recurring content like branded videos, product promotions, tutorials, event announcements, and social media posts, where you can quickly swap in new text, images, or videos while keeping a consistent visual style.