How to Add GIFs to Your Instagram Stories

In 2021, Instagram still doesn't support the GIF format, so you need to use another tool to add GIFs to your IG Story. In this tutorial, I'll show you how.

How to Add GIFs to Your Instagram Stories

What do you do if you found a new GIF that you love, and you want to share it on your IG story? In 2021, Instagram still doesn't support the GIF format, so you’ll need a little help from Kapwing to make the magic happen.

The good news is, converting a GIF to Instagram Story will only take about a minute. Have your GIF ready and get started:

1.     Upload Your GIF

2.     Edit the GIF in Studio

3.     Add Effects

4.     Publish and Download

Let’s walk through these steps in a little more depth:

1.     Upload Your GIF

A screenshot of the Kapwing Studio upload screen.

First things first: head on over to, click Start Editing to enter the Studio, and upload your GIF. If you’re using a GIF from an online location like Twitter, GIPHY, or Facebook, you don’t need to download it first: simply copy the GIF’s URL and paste it to Kapwing directly.

If you're using a GIF you already have saved on your device, click the upload button and find it one your device. If it's easily accessible, you can drag & drop your GIF directly into the Studio window.  

2.     Edit the GIF in Kapwing Studio

Once your GIF is uploaded, you can edit it for your Instagram story. Since Instagram Stories have to be in a 9:16 aspect ratio, you'll need to crop it first so it fits the Story format:

A screenshot of a GIF being edited in the Kapwing Studio.

To do this, simply hit Crop on the right toolbar, then select the “Instagram & Snap Story” crop preset. Move the crop around to see which part works best. Next, adjust the video’s brightness and color intensity if you want to change it up a little.

3.     Add Effects

Your Instagram story is almost ready to go, but if you’re feeling creative, you can add text to your video, stick some emojis on it, or even add an image to video. You can do all of this by using the toolbar above: click “Text” or “Images” and add as much as you like.

A screenshot of a 9:16 GIF with text added in the Kapwing Studio.

4.     Publish and Download

When your GIF is ready to go, select Export Video in the upper right corner and give Kapwing a few seconds to process the video. When it's done processing, select the Download button to save it straight to your device.

If you're not signed into a Kapwing account, sign in or sign up using your Google or Facebook account – once you've signed into a Kapwing account, the watermark in the lower right corner will be removed from your final video.

A screenshot of the Kapwing download page.

Now the GIF you chose is an MP4 video file that you can share directly to your Instagram Story! For more tips and tutorials on creating great digital content in 2021, check out our YouTube channel Kapwing App. And while you're here, look through some related articles on IG Story editing:

Instagram Story Dimensions: IG Story Templates
How to Make a Story Video Online
How to Make a Collage on Instagram Story
Upload an Instagram Video from PC