Videos are a fun way to up your game on Instagram because they are more engaging than a simple photo. Depending on what type of post you are trying to create, your video can be different lengths:

  • Standard post (feed): 3  – 60 seconds
  • Story: 0-15 seconds
  • Live videos: Up to 1 hour (but they must be live)
  • IGTV videos: 15 seconds – 10 minutes

What do I do if my video isn’t the required length to post on Instagram?

If you are frustrated with these limits, you are not alone. Sometimes I only catch one second or I just leave the camera running and I want to share all of it.  In this article I will show you how to get your videos the right length and ready to post on your feed using Kapwing’s free online video editor.

If Your Video is Too Short

If your video is shorter than 3 seconds, here are four ways to make it longer:

  1. Looping it
  2. Slowing it down
  3. Adding to it
  4. Upload to your Instagram Story instead

Option 1: Loop Video

When you loop a video, you are repeating the video multiple times and turning it into one continuous video. A loop is great to draw attention to an action by replaying it without altering it in any way.

You can loop your video by uploading it to Kapwing’s video looper.

Loop your video

Select how many times you want your clip to loop and the tool will show you how many seconds the final video will be. You can also pick out your favorite part of the video to use by selecting the trim tool and trimming the clip. If you are a business, you can add a custom watermark to your looped video.

When you are happy with your video, click Create. Then download the MP4 to your device and upload to Instagram.

Option 2: Slow down your video

The second option is to slow down your video until it takes at least 3 seconds. This takes away the repetition and instead lengthens the clip itself, still allowing you to highlight the action. You can slow down your video by uploading it to Kapwing’s video speed changer.

Slow down your video

Select the speed you want your video to run at and it will show you how many seconds the final video will be. You can also pick out your favorite part of the video to use by selecting the trim tool and trimming the clip.

When you are happy with your video, click Create. Then download the MP4 to your device and upload to Instagram.

Option 3: Add an additional scene

Your final option is to add an additional scene. This can be an intro or outro slide or a second video clip that compliments the first. It’s a great way to name what is going on in your scene, or credit anyone that contributed. You can merge these videos together with Kapwing’s free online video editor. I chose to add a “My New Shoes” title card.

In the left panel of the montage maker, you can pick the length of your title card in the “Image Duration” dropdown menu. Adding an additional scene can bring your total time up above 3 seconds. The standard Instagram frame is 1:1, so you can resize your scene to fit a square output. You can also select if you want the video to zoom (crop the edge) or fit (add padding without cropping). 

When you are happy with your video, click Create. Then download to your device to upload to Instagram.

You can see the three different results here:

If Your Video is Too Long

If your video is too long to post on your main feed, you several options:

  1. Cut your video into parts
  2. Trim your video to under one minute
  3. Upload it to IGTV instead

You can upload to IGTV or trim your video within Instagram, so I’ll just show you how to cut video:

Cut Video into Parts

If you have a video longer than a minute and want to post all of it, you can cut it into pieces to post as multiple videos in a slider (up to 10 minutes). An Instagram album is when you upload multiple pieces of content that appear as one post on your feed. People can swipe through the album’s slider to see each piece.

First, upload your video to Kapwing’s trim video tool. Trim it to the first 60 seconds, taking note of the end time. Click done trimming and download your first cut video.

Repeat the process for the next 60 seconds, starting your clip at the old end time, making your way through the video until you have all of it.

Your clips are then ready to upload to Instagram – make sure you do so in order!

Good Luck!

Thanks for reading this article! We are always working to improve our tools so let us know if you have any feedback.

Kapwing supports photos, videos (up to 300 MB), and GIFs, so you can merge multiple different media types together. It’s free to use, although the output video will have a watermark in the corner that you can pay to remove. Because Kapwing is a website, you can use it on any phone, computer, Chromebook, or tablet. It’s an excellent tool for casual creators to work with video!