Billboard Product Toss AI Video Generator

Turn your product into a Billboard Toss video with the Billboard Toss AI Video Generator. Upload a photo of your product and get a single, continuous, handheld-style video: a giant city billboard featuring a model posing with your product, the model suddenly comes to life inside the ad, grabs the product, and tosses it down toward the camera, where it's caught below and the shot racks focus into a clean, close-up product shot.

This is the viral "billboard comes to life" video trend, the model steps out of a flat, two-dimensional ad and turns your product into a real, physical object mid-air, all captured in one unbroken take that looks like it was filmed on a phone from the sidewalk. It's built on a busy American downtown street by default, tall buildings, yellow taxis, real street energy, with a massive billboard mounted overhead.

What you can create

• A single, continuous, handheld-style video of a billboard model coming to life and tossing your product to the camera
• Your product's exact packaging and branding preserved through the entire transition, from flat billboard ad to real, physical object
• A realistic American downtown city backdrop by default, or a custom setting and billboard model of your choosing
• A satisfying catch and focus-pull ending on a clean, well-lit close-up of your product

How to use the Billboard Toss AI Video Generator

• Upload a clear photo of your product
• Optionally describe the billboard model's look or the city setting you want
• The generator builds the full billboard, the model, and the toss-and-catch sequence automatically
• Download your finished video instantly and use it as a real ad or share it on social media

Perfect for product marketing and viral video content

• Business owners and sellers wanting a scroll-stopping, high-production video ad without a real billboard, model, or camera crew
• Brands looking for flashy, trend-style video content built around their own product, similar to the Cinematic Food Ad AI Generator and Smash and Grab AI Video Generator
• TikTok and Instagram creators building viral, pop-culture-trend-style product content
• Anyone wanting a dramatic, cinematic way to introduce or showcase a specific product

Keep editing with Kapwing

• Fine-tune your billboard toss video in the Kapwing Studio, trimming, cropping, and resizing for any platform
• Start with a clean, professional shot of your product using the Product Photo Generator, then bring it here for the full video
• Layer on captions, music, or effects from Kapwing's AI tools suite to finish off the ad
• Let Kapwing's autonomous agent handle the rest of the edit for you, from captions to export, in one request

Try the Generator • Edit with Kapwing